First Light Business Intelligence
First Light provides custom data provisioning services to meet individual client requirements for projects such as:
- CRM data enrichment
- Analytic dashboard development, maintenance and enhancement
- Predictive analytic and modeling system development
- Independent validation and verification of algorithms and models
These services can include back end (data collection and cleaning) and front end (interface development and customization).
We recognize there is an unmet need for data reconciliation and standardization services. A large part of the back end work we have done involves tying together of data from diverse sources to increase the net value of the integrated product vs the individual standalone sources.
We have over 15 years of experience in surveying HCPs across all specialties to include PCP/NP/PA to determine key opinion leaders and healthcare practices to support new product introductions, identification of potential clinical trial investigators, impact of marketing and detailing message take up.
First Light Business Intelligence
First Light used a proprietary data collection and matching technology to supply our client with best-in-class health practitioner data.
This new data provided our client with a competitive advantage and allowed them to launch a new product line and successfully sell the new product. By successfully meeting strict cost, delivery, and data requirements, this First Light deliverable allowed for smooth integration within critical client milestones. First Light is now working on extending the data set to allow the client to expand their offerings and further enhance their existing products.